In this blog post, I will be sharing actionable strategies for link building in 2021. First off, it’s important to understand how “links” work with regards to Search Engine Optimisation (SEO) as well as how they contribute towards ranking on Google search results pages. Links act like votes when it comes down to deciding which website should rank higher than another one because each vote helps determine the relevance of a website based on its quality content

The first, most important thing to do is find out what the top sites in your industry are. If a site that you want backlinks from happens to be a competitor, then try finding other websites with links pointing back to them.

Another type of link is receiving backlinks from popular websites – this also can cost a lot. However, it’s worth doing if you have a budget allocated for it because these high-quality links will give an instant boost and may even lead visitors directly to your website or page(s).

Finally, I would recommend reaching out on social media platforms such as Facebook groups and LinkedIn groups (if they are relevant) which often generate interest among members who might not otherwise come across your content online!

Link building has been a strategy for digital marketing that has been used for many years. It is the act of acquiring hyperlinks from other websites to your own website to increase its ranking on search engines and raise awareness about your brand or products. One would think this practice would be outdated, but it’s still very much alive and well. In fact, link building is set to become even more important in 2021 than it was before because Google will begin penalising sites with low-quality content.

Link building has always been a very important part of SEO. However, Google’s algorithm updates have made it more difficult to rank higher in SERPs without an active and well-managed link strategy. As mentioned above, the importance of link-building is set to increase even further by 2021 because sites with low-quality content will be penalised if they don’t work on their page speed optimization or disavow links that are harming their reputation online.

While there are many strategies for generating high-quality backlinks, we want to focus on five specific types: outreach emails (or cold calling), guest blogging, infographics/visual assets, video marketing/Youtube streaming collaborations, and social media campaigns such as pins or shares on platforms like Facebook, Instagram or Pinterest.

This post will be discussing how to generate high-quality links through the above mentioned strategies.

The first type of link that we’ll discuss is outreach emails (or cold calling). This technique involves establishing connections with people in your niche and asking them for a backlink or an endorsement on social media. Asking influencers for a retweet can get you some traction but it might not have as much weight as if they were willing to share their thoughts about your business/blog article in depth via email – which takes more time than just clicking “retweet.” Make sure you don’t come off too strong by giving up all content creation

responsibilities right away but also remind them why they should work with you as it will come in handy when pitching them for future collaborations.

The second type of link is a guest post on someone else’s website or blog article (or even a podcast if you’re an audio person). You can try to find potential partners/collaborators by looking at the search engines with keywords that are highly relevant and see who ranks high, then reach out and ask about possible opportunities. Make sure not to contact just anyone as they might not be interested, but start small with blogs that only have 100 followers – this will give you a chance to get your foot in the door before moving on to bigger fish.

A third way links can be created is through content creation such as interviews, video testimonials, thought leadership articles, and more. These are good for brands who have big budgets or want to create a lot of content to gain links.

The fourth way is by participating on social media platforms like Linkedin, Telegram, Twitter, Instagram, etc., which can help people find your brand/company when they search with certain keywords related to the industry you operate in. For example, if I was looking at international trade companies then my searches would be “export company” and other keywords that relate specifically but not exclusively to that topic such as “import company”, “trade deals” etc. This will help me get new leads from potential clients without even needing any SEO work done!

Another type of link is receiving backlinks from popular websites – this also can cost a lot.

The first thing to do is research – find out what the top websites in your industry are, and if you can’t reach them (for example, because they’re a competitor) then try finding other sites that have a high search rank.

The opportunities for link building are endless and it can be an easy way to improve your SEO ranking even if you don’t have much time or money to spend on the other elements of this sometimes complex equation.

An actionable strategy that you could employ in 2021 would be to find out what type of content is most popular with people searching for keywords related to your industry online, and then provide them with more articles like that through guest blogging as well as linking back from their website posts to yours. This will help increase traffic while also boosting overall rankings!

It’s important not only that the content spread far but also wide – after all, when we’re talking about links, there are two main types: strategies for building links that will improve your rankings.

The first is to create more content, and the second is to find sites linking back to you with relevant anchor text so you can link from there as well! That way, not only are you spreading far but also wide for a broader reach but getting easy on-page SEO results too.